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About US

The Team that builds
system that last.

We are Frederike and Stephan — two founders who combine technical depth, product thinking, and real industry experience to build digital systems that actually work.

OUR MISSION

Built to do the work,not just advise on it.

Most small businesses don't need another strategy deck. They need someone who understands their business and can build the systems that make it run better.

phima combines technical execution with product ownership — we take it from whiteboard to live system, and we own the outcome alongside you.

What we stand for

Pragmatic over perfect

We build what your business actually needs, not what sounds impressive in a proposal. Real systems, real results, real timelines.

How we work

End-to-end ownership

We don't hand off. We stay through design, build, and delivery — and make sure it works in your actual environment before we leave.

The Founders

Two backgrounds.
One approach.

We bring together complementary expertise:

Frederike on data, AI, and product, Stephan on industry, business development, and client strategy.

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Co-Founder & CEO

Frederike Engel

Frederike builds systems where others keep repeating work. With a background spanning data science, product ownership, and multiple founding roles, she brings the rare combination of being able to understand what needs to happen - and then actually build it. At phima, she leads technical delivery across automation, data products, and AI systems.

  • Ford Motor Company | Data Scientist, Global Data Insight & Analytics · 5 years building KPI dashboards and data infrastructure

  • Bloomwell Group | Senior Product Owner · Launched a digital health platform in the regulated cannabis sector

  • ALLEHERZEN GmbH | Senior Manager Products · Product Owner for digital solutions, agile delivery

  • infavher | Founder & CEO · Built and scaled a multivendor marketplace to 90+ products and 27 brands

  • M.Sc. Business & Economics | RWTH Aachen University

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Co-Founder & CSO

Stephan Ladd

Stephan brings deep industry expertise and commercial acumen built across automotive, renewable energy, and high-stakes B2B environments. As a Aerospace Engineer by training and Business Development leader by experience, he understands both the technical complexity and the commercial reality of the industries phima serves — and translates that into client strategy and operational delivery.

  • Quest One | Team Lead Business Development · Led large-scale sales and BD teams in renewable hydrogen / PEM electrolysis over 3+ years

  • Cummins Inc. | Business Development Manager · Large-scale project sales in renewable hydrogen

  • Tenneco Inc. | Application Engineer & Technical Account Management · 5 years, Volkswagen/AUDI Group, interdisciplinary teams across China, France, Mexico

  • M.Sc. Aerospace Engineering | FH Aachen University of Applied Sciences

Why Phima

What makes us 
different.

Most consultancies either strategise without building, or build without understanding the business. We do both — in one engagement, with one team.

01
We build, not just advise

Every engagement ends with a working system — not a slide deck. We take ownership of delivery from the first conversation to go-live.

02
Technical depth meets industry experience

Together we understand your business and can build what it needs. Frederike brings data science and product engineering. Both nowStephan brings automotive, energy, and commercial expertise.

03
SME-first, always

We built phima specifically for small businesses — not enterprises with 12-month procurement cycles. We move fast, communicate directly, and deliver in weeks.

Industry Experience

We know the industries we work in.

Our background spans multiple sectors, which means we understand your data, your processes, and your constraints before we start building.

🚗
Automotive & Mobility

KPI dashboards, sales performance data, technical account management, Yield Management

Renewable Energy & Hydrogen

Large-scale project environments, B2B sales processes, BD workflows, automated Business Case Creation

🏥
Digital Health & Pharma

Regulated product development, patient onboarding, compliance workflows, stakeholder management

🏢
Consulting & Professional Services

Freelancer management, project controlling, CRM automation, Data Pipelines

🛍️
E-Commerce & Retail

CRM, customer loyalty, reporting automation, marketplace operations

Digital automation, data consulting & AI tools for European SMEs.

PHIMA TECH SL

Calle Carlos Cervera 14

46006 Valencia, Spain

 

 

Services

Workflow Automation

Data Products

System Integration

Custom GPT Building

Work with us

Ready to build something
that actually works?

Whether you need automation, a data product, or an embedded product owner - the first step is a 30-minute conversation.

No pitch, no pressure.

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